INTRODUCTION

K2 Publishing Network Private Limited (KPN), formerly known as Karakorum Publishing Network was established by the son of the soil, Late Raja Hussain Khan Maqpoon back in early 90s. It is now one of the leading media groups of the country and proudly publishes the following newspapers:

Daily K2; Gilgit Baltistan

Daily K2; Rawalpindi/Islamabad

Daily K2; Karachi

Daily Waadi Gilgit Baltistan (English)

Daily Naqqara, Gilgit Baltistan

The Publications

Daily K-2, Gilgit-Baltistan has regularly been being published for the last 18 years. It has the privilege and honor of being the very first daily newspaper of this region. Publication of quality News Reports, Articles and Columns, reflecting the aspirations and issues of the people and its impartial editorial policy, has made it the most widely read and liked newspaper of Gilgit Baltistan. All the KPN Publications are enlisted with the Central Media List of the Federal Government of Pakistan. The circulation of Daily K-2 in Gilgit-Baltistan is more than the combined circulation of all other national and regional newspapers being distributed in that region. Majority of these publications hit the News Market late in the evening or next day for distribution whereas Daily K2 is distributed early in the morning through its well established network of distribution. E-version of all the publications is available on internet. English Newspaper, Daily Waadi has also widened its readership in the region after its revamp. The G-B communities living in Karachi and Rawalpindi / Islamabad are avid readers of Daily K-2.

KPN also have the honor of launching the very first Private FM-99 Radio stations in Gilgit and Skardu. FM-99; GB has successfully been airing its transmission from Gilgit for the last 5 years. They broadcast a vast range of informative and entertaining programs covering listeners of all ages and segments of society. Besides on-air transmission in Gilgit-Baltistan, FM-99, GB is listened all over the world through live streaming on Internet. Gilgit-Baltistan is in the lime light since the launch of China Pakistan Economic Corridor (CPEC) as the region acts as the gateway to this game changer project of Pak-China Friendship. After attaining the status of a Province, the Government has launched a number of projects for the socio-economic uplift of the people of the Region that provides immense opportunities for commerce, trade and tourism. The influx of tourists and businessmen in the recent past reflects importance of the region. Thus, KPN publications and its FM Radio network provide the best platform to advertise the products and services in this region.